4 ms·

Because it still makes money for Apple.

• missedthecue 6y ago
  Plenty of things that make money for Apple get banned though, so that's clearly not the criterion
  • fatnoah 6y ago
    Having had the pleasure of shipping stuff in the Apple store, I can say that the review process is tremendously inconsistent. In one case, we submitted two white-label apps which varied only in the logo and color palette. One was approved immediately, and the other required about 6 weeks of back and forth. About 3 of those weeks were convincing the reviewer that the link to a web page with terms of use was not a link to an out of app purchase flow (app was only for internal employees of a company and had ZERO purchase mechanism since all accounts had to be pre-provisioned). For another app, which had been in the app store for a couple years, every other submission would get rejected for some random reason or another.
    • brokenmachine 6y ago
      I'm just curious, what would you have done if it was never approved? It's just crazy to me that Apple has the ability to stop companies using their own devices.
      • fatnoah 6y ago
        >I'm just curious, what would you have done if it was never approved? Honestly, we would have just submitted it as a different app until it was approved.