Time is not free. If it's too expensive that I won't use it for my own projects, I'm not going to even bother with a free trial. Same if you don't tell me your

Time is not free. If it's too expensive that I won't use it for my own projects, I'm not going to even bother with a free trial. Same if you don't tell me your price up front, I'm not going to bother with the free trial. Tools that will get recommended at my workplace are more likely to be the ones that I use for my own side projects, since I already know them and they will allow me to move fast. And the tools I use at home are more likely to be the free/cheap ones than the expensive ones. Of course specifics and circumstances matters. If a tool is critical for the business then we will review everything in depth and pick the best, regardless of trial/free plan/etc. And of course, sometimes the critical task is simply to ship ASAP...