I'm assuming if they are only producing the whey protein this should also be lactose free? Could be appealing to those not vegan but lactose intolerant. For ic

I'm assuming if they are only producing the whey protein this should also be lactose free? Could be appealing to those not vegan but lactose intolerant. For ice cream in particular I actually prefer vegan versions and I know a lot of non vegans who buy it because it doesn't feel as heavy and fatty as dairy based ice creams. I overall don't really think ice-cream is the space I would bother devoting my time to. I think plant based alternatives are doing pretty well there. Try something like the Ben and Jerry's vegan flavours and tell me you need a "vegan" dairy based one.