Saw a (hopefully hyperbolic) stat somewhere that over 95% of exclusively MSNBC viewers voted Biden and exclusively Fox News viewers voted Trump. The actual num

Saw a (hopefully hyperbolic) stat somewhere that over 95% of exclusively MSNBC viewers voted Biden and exclusively Fox News viewers voted Trump. The actual numbers matter less than the implications for reaching groups exclusively consuming particular “systematic feeds”. This is from early 2019: “There is an alternate reality in American politics, and it plays an outsized role in the way many experience and form opinions on the most important issues facing the country. Progressives should be mindful of the challenge from the Fox News echo-chamber and how it skews public perceptions. At the same time, there may be opportunities to reach people who aren’t in the chamber: Republicans who don’t watch Fox News, and non-Republicans who do.” https://assets.documentcloud.org/documents/5776522/Navigator-March-Fox-News-Memo-F03-19-19.pdf https://assets.documentcloud.org/documents/5776522/Navigator...