Not quite so simple. It's not like mega-ice cream companies like Breyers don't already have an army of chemists, food scientists and mechanical engineers on st

Not quite so simple. It's not like mega-ice cream companies like Breyers don't already have an army of chemists, food scientists and mechanical engineers on staff to solve these problems - and yet they still have a tough time producing real ice cream at everyday prices. The silicon valley wiz-bang startup crowd often forgets... sometimes an industry's incumbents are not lazy and incompetent.