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I think the biggest issue for adoption is overlooked -- advertisers and monetization. Flash has been around for so long that the infrastructure has been built a
by draz 15y ago
I think the biggest issue for adoption is overlooked -- advertisers and monetization. Flash has been around for so long that the infrastructure has been built around it, and it's quite stable. As more companies learn how to harness HTML 5 for advertising purposes (with metrics, etc), we'll see more and more of it.
- eli 15y agoDisplay advertising on the web has surely been around for longer than Flash? Perhaps the style and metrics used in mobile ads needs some work, but I don't think HTML5 changes anything in any meaningful way.
- draz 15y ago"Display advertising on the web has surely been around for longer than Flash?" True, but pretty much only as static displays. I do agree, though, HTML5 isn't a game changer, just another means to deliver moving content (only open, and not proprietary to one company)
- eli 15y agoAh, I misunderstood. So you're talking about something like <canvas> animations or even <video> ads? I could see how that could be a big deal for iPad users. But it doesn't seem like it changes the fundamentals of web advertising.