I lot of people go even further and think because it's labeled "i7" it must be even faster! At one of my previous employers they developed and sold (among a lo

I lot of people go even further and think because it's labeled "i7" it must be even faster! At one of my previous employers they developed and sold (among a lot of other things) industrial PC hardware. One of the top running models (the one with the highest performance) had some mainstream Celeron dualcore in it at the time. One of the key customers (German automotive brand) decided, without any profiling or benchmarking whatsoever, that the performance was not good enough for their application and an "i7" was needed. Sure enough, a system with an i7 (first generation, lowest tier mobile class) was developed and the customer happily bought the hardware with less than half the performance for more than double the price. The customer didn't even have a problem with the moving mechanical parts (two fans) that were introduced in the process ... (Usually that's a KO criteria in industrial applications)