3 ms·

I had to read the headline at least six times before I figured out what it meant.

• javierga 6y ago
  It’s a funny title. Both bonds and sports can be the verb. I’m assuming most people read the verb as Sports vs Bonds: - Why Losing _Bonds_ Sports Fans: why when your team loses you strengthen your affiliations to your team. - Why Losing Bonds _Sports_ Fans: why throwing away good money on bonds is popular (I have no background to decide why bond investing in bonds might be a good or bad idea).
  • tgarv 6y ago
    Your second version of it makes me think of WallStreetBets' "loss porn", where people are fans of others losing money.
  • mc32 6y ago
    And then there is/was Barry Bonds...
    • reidjs 6y ago
      Ugh I read it so many times because of this. First read: bonds? Like banking bonds? Second time: oh, Barry bonds from the giants? I didn’t like him either. Third read: ohhh bonds as in brings them together. “Losing brings sports fans together” ok that makes sense.