You can take anything and try to claim it is social engineering if it differs from your viewpoint. That sort of tripe has been applied to boring uncontroversial

You can take anything and try to claim it is social engineering if it differs from your viewpoint. That sort of tripe has been applied to boring uncontroversial dry Newtonian physics textbooks being called "cultural imperialism". It is absurd black and white thinking to declare that anything which reflects its source culture is propaganda even if it embeds the bullshit influnces of propaganda of the day like the classics obsession of the Enlightenment. Calling a work propaganda merely because it reflects a source culture is propaganda in itself. Used to justify suppression of anything not actively promoting their world view as actively in service of evil. That has been used by amongst many others evangelical fundamentalists and the Party in basically every nation which called themselves Communists.