3 ms·
I stopped short of saying that in the article (I was trying to make the point that even if you're not working directly on the product, there are many things to
by swombat 15y ago
I stopped short of saying that in the article (I was trying to make the point that even if you're not working directly on the product, there are many things to do in a pre-launch startup), but you're absolutely right! I actually had a sentence that I cut out which said something along the lines of "By the way, if you're a 'business guy' on a startup but you're not at all involved in building the product, you're probably doing something wrong!" - however, I don't feel I'm in a position to make such a generic statement, especially in view of the counterexample of Seth Sternberg himself.
I do feel that the 'business guy' should be involved in the product development/leadership, though, as you feel.
- andrewcross 15y agoVery fair. That's the great thing about startups, there's no magic formula. What works for one group probably won't work for the next. But I would say this, if your a business guy and you don't have much of a clue how the product works, sit down with a developer and chat for an hour or two. You'll probably be a little bit overwhelmed, but you'll definitely have a new appreciation for the product and hopefully be able to talk in a bit more depth in the future (where appropriate).