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Isn't part of the problem that Facebook limits the reach of accounts once they get to a certain size? My understanding is that they basically block you from bro
by doctor_eval 6y ago
Isn't part of the problem that Facebook limits the reach of accounts once they get to a certain size? My understanding is that they basically block you from broadcasting to your friends. The ROI of a small business is then limited because after a point you have to effectively pay for digital ads anyway.
Matthew Inman posted about this https://twitter.com/Oatmeal/status/923250055540219904 https://twitter.com/Oatmeal/status/923250055540219904
As an aside, this also reflects on the honesty of their ad campaign about supporting small business. If they really cared about small business they wouldn't make them pay to reach the audience they created on their platform.
- squeezingswirls 6y agoThat's a good point. I didn't know about that, and I'll have to think about it. Anyway paying FB's mafia style extortion probably isn't the solution.