You're right. It is still not clear to me what/how this will be used (I think I have an idea but not sure; the front page should have made it quite clear). It

You're right. It is still not clear to me what/how this will be used (I think I have an idea but not sure; the front page should have made it quite clear). It would have been great if they had described a target use-case right there on the front page. The writeup seems to be targeting developers but it looks to me like the product is for the public (end-users). The site doesn't seem to have done a good enough job linking both of them.