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Given that the technical artistry is the same as it is in numerous other fine watches, it should be relatively easy to calculate how many extra dollars a person
by Fezzik 6y ago
Given that the technical artistry is the same as it is in numerous other fine watches, it should be relatively easy to calculate how many extra dollars a person is paying to have ‘Rolex’ stamped on the timepiece... and methinks it is a rather hefty markup.
- underlines 6y agoIt's not the same. If you become a watchmaker in Switzerland, you'll have to do a 4 years apprenticeship/vocational education and to become a master takes years. Those people are well paid, because the GDP per capita in Switzerland is quite high and the salaries of people in this industry is high. Yes, a Seiko gives you the same, but a Swiss Certina also gives you the same for a much lower price. There are over 100 swiss watch brands and you don't have to pick a luxury brand to get a decent mechanical/automatic watch. You won't get all the hand-made stuff or heritage for that price though.
- thih9 6y ago> technical artistry is the same as it is in numerous other fine watches How do you compare technical artistry? E.g. the article describes testing water resistance in a strict way; is it possible to say whether it’s brand markup, or technical artistry?
- lmz 6y agoAnything marked as a diver's watch (which you can find for as cheap as $300) is subject to similar tests for water pressure[1]. Rolex evidently does so for non dive watches as well. [1]: https://www.hodinkee.com/articles/tale-of-two-isos-what-water-resistance-ratings-really-mean https://www.hodinkee.com/articles/tale-of-two-isos-what-wate...