4 ms·
People do know - According to appsflyer, LAT (Limit Ad Tracking - the control used to turn off IDFA) saw over 1 in 4 users on iOS adopt it: https://support.apps
by sologoub 6y ago
People do know - According to appsflyer, LAT (Limit Ad Tracking - the control used to turn off IDFA) saw over 1 in 4 users on iOS adopt it: https://support.appsflyer.com/hc/en-us/articles/115003734626-Impact-of-Apple-iOS-Limit-Ad-Tracking-on-attribution https://support.appsflyer.com/hc/en-us/articles/115003734626...
- morelisp 6y agoI cannot share the exact number, but this is substantially more than the measurement I have seen for our platform circa July. Could be difference between US/Europe, or they are carefully slicing their data (e.g. maybe only phones, or only specific events e.g. install conversions - users installing new apps are likely to be more technically literate) to sell their probabilistic modeling.