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There is also a counterpoint: power users are typically smarter and therefore less likely to be affected by your marketing BS and therefore harder to extract mo
by gear54rus 6y ago
There is also a counterpoint: power users are typically smarter and therefore less likely to be affected by your marketing BS and therefore harder to extract money from. So retaining them is not worth the effort.
- alpaca128 6y agoThat may be true, but someone has to develop the apps for your platform. Developers, tech bloggers, reviewers, streamers are often power users and influence a lot of consumers. And maybe they don't care about Apple spending 30 minutes to brag about how their Macbook just got 0.2mm thinner. But they might still consider the purchase if it doesn't come with a touchbar and another broken keyboard.