What's a startup? Easy classifications are any company who has raised enough money to build a nice soccer stadium or has an employee count approaching Dunbar. 3

What's a startup? Easy classifications are any company who has raised enough money to build a nice soccer stadium or has an employee count approaching Dunbar. 37signals is a small team launching cool and interesting products so I decided to track their products and growth. Basecamp has been around for a few years and resulted in a few spinoff products, but Highrise is totally new and going after sites such as Salesforce.com.