5 ms·
> But somehow, the metrics tend to be selected in context of what profits the business the most, and not what maximizes the value of a product to the user... T
by tenebrisalietum 6y ago
> But somehow, the metrics tend to be selected in context of what profits the business the most, and not what maximizes the value of a product to the user...
The divergence happens when the user isn't the one paying for the product; e.g. when the user's company is paying for it or when advertisers pay for it instead.
- Spivak 6y agoIt’s not all sunshine and rainbows on the paid side of the house. All the disconnected out of touch decision making still happens but the metrics are ARR and churn. The game is making it as easy as possible for people to pay us and inconvenient as possible for people to stop.
- dbtc 6y agoWhenever I encounter the word "user" in the context of software products, I think of "Bubbles" from The Wire.
- dmix 6y agoThis theory quickly breaks down when the same applies to B2B SaaS as it does to ad driven businesses.
- deleted 6y ago[deleted]
- lmm 6y agoB2B SaaS companies offer a great UX to the people who pay for their software - long golfing trips, fancy dinners, powerpoints full of feature checklists. The users aren't the customers.
- deleted 6y ago[deleted]