Yeah the ceiling sort of irks me. I kind of wish they'd have another point at which 70% picked up again that isn't something fiction publishing would risk going

Yeah the ceiling sort of irks me. I kind of wish they'd have another point at which 70% picked up again that isn't something fiction publishing would risk going for (at least very often) but would make sense for valuable non-fiction books such as those covering programming topics, maybe $35 or $40 bucks.