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I’m curious how much development, marketing, and maintenance is needed to maintain this level of revenue. How long can you coast? How long can you go without ne

• drpancake 6y ago
  If you have a healthy churn rate (say 5% or less) and you're getting some residual number of signups every month through SEO or some other passive channel, then theoretically you could coast for a long time. The obvious downside being that your competitors may eat your lunch.
• fookyong 6y ago
  It's a good question. My churn rate is still quite high at around 10%. So I definitely cannot coast, I have to actively market and make sure my growth is higher than my churn. When I take my foot off the pedal and stop marketing, I feel it - I get less targeted signups and less conversions. So this is a full time job right now, it's not a "set and forget" style business!
  • pmarreck 6y ago
    Do you use ImageMagick for image generation? (I've had issues with it and am always looking for a replacement, but it just does SO much...) Do you do it yourself or via third party? What does your stack look like? Ruby on Rails and...? I just retweeted you btw. Very impressive, actually even a little intimidating. I don't know if you're looking to be bought, but if you haven't had offers already, I'm sure they're coming your way soon
  • fudged71 6y ago
    Thanks. I suppose if you had minimal or negative churn you could take a break. Where do you feel the churn is coming from?