Godiva used to have an awesome loyalty program, when they ended that I figured it was the writing on the wall. The quality of the chocolates declined around the

Godiva used to have an awesome loyalty program, when they ended that I figured it was the writing on the wall. The quality of the chocolates declined around the same time. Same thing with Starbucks - it used to have the most awesome loyalty program and anywhere you went the baristas were the greatest people. But they were never the same after their financial crunch in the early 2000s. Today I get crates of Mr Brown and UCC from Amazon.