I don't see how title of the article is relevant to the content. And on the issue of the bubble it's the natural flow of the market, based on supply, demand an

I don't see how title of the article is relevant to the content. And on the issue of the bubble it's the natural flow of the market, based on supply, demand and competition. There are so many flavors of pop, do we have a "pop" bubble? Should be retitled, "Do you need an incubator?" or "On selecting an incubator"