It seems like a lot of companies want to open source their software which would otherwise be a key secret sauce in order to get popularity, recognition, and tra

It seems like a lot of companies want to open source their software which would otherwise be a key secret sauce in order to get popularity, recognition, and traction. Once they're well known, in this case, Elastic; they are complaining about how others are taking advantage of their position. It's shooting themselves in the foot. It's kind of like an Uber model - offer taxi services while bleeding cash to wipe out the entire Taxi industry (Short term success) to get fame and popularity, get AOUs and ARPUs going; and then have a difficult time monetizing their mistakes.