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The fact that people know Farmville, but not Zynga, doesn't actually mean much. Zynga has been able to shuttle players on to new games and releases very success
by Klonoar 15y ago
The fact that people know Farmville, but not Zynga, doesn't actually mean much. Zynga has been able to shuttle players on to new games and releases very successfully just from advertisements in their then-current swath of properties.
You could play their games and probably never give two shits about the company behind it.
- hugh3 15y agoYeah, but how long can they really keep that up? You can shuffle people from Sim-farm to Sim-town to Sim-restaurant to Sim-space-station to Sim-mafia to Sim-factory-that-makes-little-models-of-factories but someday they're gonna stop paying attention. Games come and go, game genres come and go on a somewhat longer but still finite timescale.
- Klonoar 15y agoI'm not debating you on that, since I agree with you. I simply wanted to point out the issue with your point about people not knowing Zynga and that possibly being an issue for them (i.e, it's by and large not). Even if people knew Zynga I get the sense it wouldn't make a huge difference; their games aren't quite immersive enough to inspire the type of brand loyalty you'd see with Nintendo/Blizzard/etc.