I assume that means when you're near your merchant you can order and pay for things before you get to the store. Makes sense for a coffee shop as they can have

I assume that means when you're near your merchant you can order and pay for things before you get to the store. Makes sense for a coffee shop as they can have your coffee and bagel waiting for you when you walk in the door. Doesn't make as much sense if your merchant is a hair salon.