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Actually I don’t agree with zero-sum argument, but your example seems to be equally wrong. Every widget you sell with advertisement is one widget sold less for
by bluesign 6y ago
Actually I don’t agree with zero-sum argument, but your example seems to be equally wrong.
Every widget you sell with advertisement is one widget sold less for competitor (or something totally else)
Advertisement is not increasing the money consumer can spend totally. So basically you are trying to steal someoneelses share
- solatic 6y ago> Every widget you sell with advertisement is one widget sold less for competitor (or something totally else) Not exactly. It's true that consumers sometimes make choices between competitors, like deciding to go to one fast food chain or another. But oftentimes consumers make a choice about how much money to spend vs save. If a consumer has $500 in discretionary funds, the consumer can decide to buy a simple, no-frills, commoditized "meets-my-needs" product and save the $400 for later. Or the consumer can decide to spring for the ultra-deluxe $500 product and save nothing. Discretionary income is far higher than most people realize. Nobody needs to buy soft drinks, new cars (i.e. instead of a used car), new clothes (instead of sewing up old ones), yet another new video game (instead of a library of millions of older titles that are still as entertaining as they were when they were first released), or a million other things that you see if you look at people's financial decisions. People do so largely because of desire that has been aroused in them by marketers.
- bluesign 6y ago"Discretionary income is far higher than most people realize." You just said that. Basically most of the people not saving money. Imagine if noone was saving money (or if it ignorable), this spending you get has to come from somewhere, so you need to cut something to spend on my widget. When I said competitior, I didn't mean another widget maker, it can be anything else you are spending your money on. Even you can maybe skip eating lunch, so widget maker stealing from the restaurant. There is no win-win in this actually.
- solatic 6y ago> Basically most of the people not saving money. Imagine if noone was saving money (or if it ignorable), this spending you get has to come from somewhere, so you need to cut something to spend on my widget. Actually, savings are at an all-time high right now. People aren't spending because they're waiting for the pandemic to be over. It's true that the poor are living paycheck-to-paycheck, but that's generally true in normal times as well. In the pandemic, more people have become poor, but by no means has literally everyone become poor. Most people are still working, and the ones who are working, are saving. Even in normal years, when the economy is good, there are always people saving.