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> It makes no sense for them to add the touchbar to the base model 13" MBPs only to remove them from the higher end versions. Perhaps the idea is that those wh
by Tade0 6y ago
> It makes no sense for them to add the touchbar to the base model 13" MBPs only to remove them from the higher end versions.
Perhaps the idea is that those who buy the base model - regular consumers - like the touchbar, and those who buy the higher-end versions, that is, professionals - don't.
I'm sure some pricing specialist figured that out. Say what you want about Apple, but their sales department knows how to squeeze as much revenue from their customers as they can.
- gurkendoktor 6y agoBut then why add the TouchBar to the MBP and not the MacBook Air instead? I actually think that the TouchBar would be more popular if it was a consumer thing instead of a "Pro" differentiator. I can't be the only professional who ordered a cheaper M1 MacBook Air specifically because I want to avoid the TouchBar. If the pricing specialist is playing 4D chess then I don't get it.
- Tade0 6y agoI would like to know as well, but whatever they're doing it's working.