"When you're recruiting out of college, NYC is probably as easy of a sell as SF, if not easier, and you're not fighting Facebook, Zynga, Twitter, etc. for those

"When you're recruiting out of college, NYC is probably as easy of a sell as SF, if not easier, and you're not fighting Facebook, Zynga, Twitter, etc. for those same people." If we're talking about programmers, I think you're also fighting with Wall Street and $$$'s.