4 ms·

Really though, how long do we expect that arrangement to last? The Facebook WhatsApp thing makes it pretty clear to me that they can afford to walk back on that

Really though, how long do we expect that arrangement to last? The Facebook WhatsApp thing makes it pretty clear to me that they can afford to walk back on that arrangement as soon as they feel they can afford to take the PR hit. For something with as small of a market share as Fitbit, I suspect that won't take very long at all.

ocdtrekkie 6y ago
Google/Fitbit has a legally-binding commitment for ten years. However, there are probably ways they can leap around that. For instance, new devices and a new platform, using the Fitbit talent and technology, but marketed as a new thing, could probably be used for advertising. Then they just need to get everyone over to their new health platform. I also think a ten year commitment is a very poor concession for the EU to have extracted: It just means they're punting off society being harmed a while. For a company that will likely be around in 100 years or more, IBM-style, that's not a good concession.
- Marsymars 6y ago
  > I also think a ten year commitment is a very poor concession for the EU to have extracted: It just means they're punting off society being harmed a while. For a company that will likely be around in 100 years or more, IBM-style, that's not a good concession. I agree, but if they were in the business of extracting significant pro-consumer concessions, I can see some weird incentives building up: imagine a dystopian future in several decades where the only semi-pro-consumer companies are the goliaths that have decades’ worth of accumulated concessions, and consumer startups nearly-universally act in their own financial interest, making them unusable for people who care about their data/privacy/ads/etc., and regulators who are unwilling to burden startups with regulations that restrict them from competing with AmaGoogleFlix.

4 ms·

Really though, how long do we expect that arrangement to last? The Facebook WhatsApp thing makes it pretty clear to me that they can afford to walk back on that

by eins1234 6y ago

ocdtrekkie 6y ago
Google/Fitbit has a legally-binding commitment for ten years. However, there are probably ways they can leap around that. For instance, new devices and a new platform, using the Fitbit talent and technology, but marketed as a new thing, could probably be used for advertising. Then they just need to get everyone over to their new health platform. I also think a ten year commitment is a very poor concession for the EU to have extracted: It just means they're punting off society being harmed a while. For a company that will likely be around in 100 years or more, IBM-style, that's not a good concession.
- Marsymars 6y ago
  > I also think a ten year commitment is a very poor concession for the EU to have extracted: It just means they're punting off society being harmed a while. For a company that will likely be around in 100 years or more, IBM-style, that's not a good concession. I agree, but if they were in the business of extracting significant pro-consumer concessions, I can see some weird incentives building up: imagine a dystopian future in several decades where the only semi-pro-consumer companies are the goliaths that have decades’ worth of accumulated concessions, and consumer startups nearly-universally act in their own financial interest, making them unusable for people who care about their data/privacy/ads/etc., and regulators who are unwilling to burden startups with regulations that restrict them from competing with AmaGoogleFlix.