Usually the hardware companies they kill off eventually, Nest being the outlier. I'm not saying that they'll 100% kill off Fitbit, but it's very likely. Google

Usually the hardware companies they kill off eventually, Nest being the outlier. I'm not saying that they'll 100% kill off Fitbit, but it's very likely. Google already does hardware and software that does a lot of the same stuff, no point in having 2 brands.