> "What's the innovation here?" I think you're getting hung up on the form-factor of the iPad and missing the novel part: the software. It not only gives ever

> "What's the innovation here?" I think you're getting hung up on the form-factor of the iPad and missing the novel part: the software. It not only gives every merchant the advantage of loyalty-card-type data streams, but gives tools that leverage that data to the customers as well. Cash register software is notoriously bad. Even the big shops that spend millions on it. It really wouldn't take much to upend that business.