This. At nearly every company I have worked at, some reasonably charismatic C-Level / VP spins up a ambitious initiative which is promised to be a game changer

This. At nearly every company I have worked at, some reasonably charismatic C-Level / VP spins up a ambitious initiative which is promised to be a game changer. It looks great on paper and usually contains words like 'change management program' and 'rolling thunder'. Underneath the fancy slide show is the formula for success, which usually looks like 'Magic + ? = Profit', with the ? being a bunch of tough sledding that inevitably turns into a death march. By the time the death march comes to a head, the executive have moved on or been replaced.