7 ms·
When they say "It’s not something that Chapek and his team can really fuck up, especially as shareholders and people within the company look to it as a core par
by myWindoonn 6y ago
When they say "It’s not something that Chapek and his team can really fuck up, especially as shareholders and people within the company look to it as a core part of their future," I agree, but I read it differently. In theory, it's not possible to fuck up Disney+: Just take content from the Disney Vault, price it appropriately, and slowly convince families to transition away from their expensive DVD collections to streaming. It's an exploitative and rude business model, but solid and time-tested.
But, that said, the circumstances have shifted following The Mandalorian's success. Now, Disney+ has a new baseline for not failing: It must produce a new Mandaloranian-level hit every season. This suggests that, like Fox's TV programming in the 90s and 2000s, Disney+ will have to invest in many risky experiments in order to continue being worthwhile, even though the bulk of their subscribers only care about the shows currently being milked.
- simonh 6y agoI don't think the back catalog play works anymore. There are too many competing services with strong pipelines of compelling new content. The back catalog approach is very low value add, so you can't charge enough for it to make it viable these days.
- patentatt 6y agoIt works for Disney. Kids love old Disney movies
- allyant 6y agoIt works initially - but after they have watched all that which they want to watch new content is required.
- nikbackm 6y agoOr new viewers.
- szaroubi 6y agoAs I child I remember seeing back to the future so many times on VHS. And now, my kids have seen Moana dozens of times as well Princess and the Frog, Cinderella and many classics. the back catalogue can keep the children buys for years. Especially thru COVID induced school closures with working parents needing to breath.
- curiousllama 6y agoMy brother once refused to watch anything on TV but Aladdin for almost a year. He’s a grown adult now and can STILL recite half the movies... Kids will rewatch more than adults will
- bluedino 6y agoOld Disney movies are...boring? My kid would rather watch some CGI bullshit on YouTube or videos of kids playing with other toys...
- anthonypasq 6y agoI dont think there is a single child in existence that would object to watching The Lion King
- satya71 6y agoI'm not letting my kid watch any Disney. They're just content marketing for merch and theme parks.
- ssully 6y agoI am an uncle, not a parent, but even from that limited experience I think it's safe to say the majority of children programming is pushing merch.
- bjt 6y agoBut you're also not having to pay to produce the back catalog, and the cost of the streaming infrastructure scales well. Every person who stays subscribed because their toddler wants to watch Moana for the 53rd time is free money.
- guitarbill 6y agoDoubtful. People, especially ones with kids, were subscribing to Disney+ before The Mandalorian. There's no baseline, either. Even the new, terrible live action films make obscene amounts of money. The only surprise was that "Solo: A Star Wars Story" didn't make boatloads of money. If people will pay cinema ticket money to see Disney films, people will pay for Disney+.