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Now a followup question, and it shouldn't be taken as a hostile one because I agree with you entirely: Would you like the taste more or less if it didn't cost

• petercooper 15y ago
  There's an element of brand in there, for sure. But.. I'm a bit of an energy drink junkie and I've tried almost all of them over the years. Red Bull is a bit like the Coca Cola of energy drinks to me. It might not be the absolute best tasting one but it's the best to fit almost any situation. That is, a specialty cola can taste better than Coca Cola for a once-off, but you'd find it too sickly on a long-term basis. That's where I stand with Red Bull. It's not the best but it's the most consistent and most palatable I've found. I can't put my finger as to how much the brand plays into that but acknowledge I'm as human as anyone else and that it undoubtedly reinforces my preference.