Because left wing rhetoric comes from grass roots ground up sort of activism. Right wing rhetoric is much smoother because they have full marketing teams and PR

Because left wing rhetoric comes from grass roots ground up sort of activism. Right wing rhetoric is much smoother because they have full marketing teams and PR backing them. One is organic. One is designed. Organic movements are messy. Carefully designed messages are nice and succinct. One example of right wing consolidation around their designed messaging: https://www.youtube.com/watch?v=ZggCipbiHwE https://www.youtube.com/watch?v=ZggCipbiHwE