It's a bit easier to understand when you factor the fact that: 1. average US houshold income is very high 2. cars are a must (both for cultural and practical

It's a bit easier to understand when you factor the fact that: 1. average US houshold income is very high 2. cars are a must (both for cultural and practical reasons), not a luxury Yes, in times of job loss and other economic strain consumers will stop buying certain things, but likely not cars (at first).