Social networks are much more informal than the other tools at the disposal of a president, unlike press releases or conferences. They can also be diffused wide

Social networks are much more informal than the other tools at the disposal of a president, unlike press releases or conferences. They can also be diffused widely and in a very short amount of time. (but then the question is? is that a good thing? or having a failsafe as a good press secretary is a better idea, even if we get to know less about what a politician really thinks)