> If it was based purely on the cheapest way from A to B then there would be no brands like Ferrari, Lamborghini, Aston Martin Those brands account only for a

> If it was based purely on the cheapest way from A to B then there would be no brands like Ferrari, Lamborghini, Aston Martin Those brands account only for a tiny fraction of the car market though. For the rest the cost of buying and maintaining a car is certainly a bigger fraction of the acquisition decision.