Of course the correct response is that they never should have been doing business with and profiting off the deeply illiberal, anti-democratic, white nationalis

Of course the correct response is that they never should have been doing business with and profiting off the deeply illiberal, anti-democratic, white nationalistic and authoritarian Trump movement, for even one day. But now Spotify see the toxicity of the Trump brand as exceeding their ability to profit from it. This doesn't make them heroes, just greedy cowards.