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> The best way to ensure that your contest is actually winnable This is definitely not a requirement according to some business owners. No shortage of faux com
by ehnto 6y ago
> The best way to ensure that your contest is actually winnable
This is definitely not a requirement according to some business owners. No shortage of faux competitions used to generate email signups around, even from reputable companies.
- TeMPOraL 6y agoClosely related to this is the now accepted business practice of creating fake product offers to simultaneously gauge interest and collect e-mail addresses - where the actual product doesn't exist and only, maybe, will be developed if the scam generates good enough result. Bonus points for using this to generate evidence for VCs you're courting.
- andi999 6y agoIt is called lean startup