If you sign in with a Microsoft Account, Bing does a bit better at guessing which language/locality you want results in, and a few other related things. Of cou

If you sign in with a Microsoft Account, Bing does a bit better at guessing which language/locality you want results in, and a few other related things. Of course, at that point you are just trading opt-out Google tracking for opt-in Bing tracking, and that may defeat some of the reasoning behind why you are using VPN for those searches. I find Bing ads and Bing tracking far less problematic and insidious than Google's, so it's an interesting trade off, for sure. One interesting part of the trade off that Google doesn't match (neither opt-out nor opt-in tracking) is "Microsoft Rewards" where Bing gives you a small cut of tracked ad fees in "rewards points" (like credit card/frequent flyer "mileage" programs) that you can redeem for things like gift cards. Sure, it's a cynical loyalty grab, but at least for me it shows that Microsoft still prefers to be a product company at the end of the day and is a little less likely to fall into the evil opt-out only panopticon tracking ad direction that Google has. Obviously other people's opinions vary, and many are loathe to trust Microsoft, but it's an interesting trade-off to be aware of.