My two cents. If you are successful you will eventually have a marketing team. WordPress (self-hosted) requires very little technical know-how to operate. I

My two cents. If you are successful you will eventually have a marketing team. WordPress (self-hosted) requires very little technical know-how to operate. I think that is important because the marketing team can own all things WordPress, keeping your engineering team focused on the product. For the same reason I think it makes a lot of sense to use WordPress if you are just starting out because it is simple and easy to use. You can just write and you won't burn cycles messing with non-writing tasks to make it work.