The real kick is when you link both google ads and google analytics https://blog.littledata.io/2019/02/25/why-link-google-ads-adwords-with-google-analytics/ htt

The real kick is when you link both google ads and google analytics https://blog.littledata.io/2019/02/25/why-link-google-ads-adwords-with-google-analytics/ https://blog.littledata.io/2019/02/25/why-link-google-ads-ad... Something you can't do when leaving google land.