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Every enterprise customer basically tries to turn you into their own studio, so it's always been kind of an anti-pattern to me. There is a class of business th
by motohagiography 6y ago
Every enterprise customer basically tries to turn you into their own studio, so it's always been kind of an anti-pattern to me.
There is a class of business that has capital to be a customer for this, but it's pretty rare. I'm thinking a small/medium business that has generated reliable cash flow for a decade+ that gets inherited by a family member without expertise, so they go to market for a growth strategy. Tool and die makers, auto parts, law firms, residential real estate development, etc.
It reminds me of "interactive agencies," "creative design firms," and other hybrid marketing+dev services shops we have today.