Funny. It's a perfect example of what it does. The text leads you through demonstrations of their CSS design tech. It's a variation on the "you just proved bus

Funny. It's a perfect example of what it does. The text leads you through demonstrations of their CSS design tech. It's a variation on the "you just proved bus stop advertising works," ads for bus stop advertising, and then managed an HN front page hit. Framing and re-framing are a kind of writers magic. I understand what this is. Odd to lead with it for a brand, but maybe they're courting a particularly meta-sophisticated customer?