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Twitter has been by far the worst ad spend i've ever seen. When I complained that the clicks i got weren't real people, they blamed the landing page. I was adve
by supernovae 6y ago
Twitter has been by far the worst ad spend i've ever seen. When I complained that the clicks i got weren't real people, they blamed the landing page. I was advertising to 3 keywords "free astrophotography data" and the landing page was 0 ads, 0 popups and a link to free data to download.
They charged me for the ads, I complained to credit card company and did a charge back and they never followed through...
in fact, they offered me more credit to try advertising more.
For the life of me, I'm not sure how you can pay for 1,000 clicks to a very specific keyword and not have a single person download anything. The download was also valid for any user type. If you were on a mobile device, it showcased data that you could see on your mobile phone vs requiring a tool to download XISF or FITS data - it allowed you to download the high res image(s) in native iOS/Android formats.
Beyond the improbability of landing page being junk, Google analytics didn't fire for the majority of the traffic and twitters response was "the landing page may be too slow"
the landing page was < 1 second load times even within the twitter iframe nonsense.
anywhoo... the same ads on facebook, bing and google all had 75% click through and downloads but there were still a ton of clicks that had no analytics, no web time, didn't load anything in web analytics that we got charged for too...
the whole thing seems like a scam