I resort to just saying the definition of words, in a sentence, instead of the word itself. I've told and convinced plenty of anti-vaxxers about the magical se

I resort to just saying the definition of words, in a sentence, instead of the word itself. I've told and convinced plenty of anti-vaxxers about the magical secret way our body naturally produces antibodies if we expose our body to dead versions of a virus (or, now, things shaped like that virus). They like magic, secrets and nature, they do not like the word vaccine. I do the same with the word conspiracy, "That is a secret plan by a group to do something harmful". It rolls off the tongue.