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This is now at 700 comments, and no one is talking about the math in the Twitter "thread". Found no mention in the Twitter replies either. Is it just me or is t
by diarrhea 6y ago
This is now at 700 comments, and no one is talking about the math in the Twitter "thread". Found no mention in the Twitter replies either. Is it just me or is the math hilariously off?
[0]: "10% of $150M is $15M". Correct, but do we need a screenshot of a calculator for that, let alone Google? (why do people rely on an internet connection and Google for this?)
[1]: Talking about "2/3", but putting in "0.75". So which is it?
[2]: We are at $50M now. "Knock off" $20M, leaving us at $30M. Yet she puts in $20M into her Google calculator, gets 13.3% and calls it "a little over 1/10". Fair enough, but the real number is 30/150, so 1/5, 20%, double of "1/10".
Come on, this was not rocket science math! Should have double-checked before publishing, especially if you're a business consultant [3].
0: https://twitter.com/nandoodles/status/1345786303263219712 https://twitter.com/nandoodles/status/1345786303263219712
1: https://twitter.com/nandoodles/status/1345792380184760321 https://twitter.com/nandoodles/status/1345792380184760321
2: https://twitter.com/nandoodles/status/1345794089825021963 https://twitter.com/nandoodles/status/1345794089825021963, https://twitter.com/nandoodles/status/1345795168105066496 https://twitter.com/nandoodles/status/1345795168105066496
3: https://twitter.com/nandoodles/status/1345853158279565313 https://twitter.com/nandoodles/status/1345853158279565313
- V_9 6y agoYes, but marketers don't really care about math. Only about the numbers! You would expect a few hiccups and a steep learning curve when the product they are trying to buy is a bid for visibility on insanely complex networks of platforms using said rocket science to guess where one's mind is at. Disclaimer: worked years in the space on the topic of performance, only one time ever have i seen an AB test correctly run and correctly understood by a client. Most requested false numbers because they couldn't understand the difference between branding, attribution and incremental sales. To be fair, neither could most anyone working in the field... Seems like that doesn't change too quick!
- kleiba 6y agoYes, but marketers don't really care about math. Only about the numbers! This is hilarious.
- jiofih 6y agoAnd sad. Same thing happens in data science now - people are happy to have any number regardless of correctness. They just need something to report on and keep the work going.
- helmholtz 6y agoThat famous saying known to those of us in scientific computing: The purpose of computing is insight, not numbers.
- czep 6y agoAs long as data science remains subservient to Product, the inevitable result is cherry picking and post hoc rationalizing of some PM's intuition. To blame is the "embedded" model in which DS works within (and takes direction from) a cross functional team driven by a PM.
- iamacyborg 6y agoHah, exactly what I was writing about here https://www.jacquescorbytuech.com/writing/marketers-addicted-bad-data https://www.jacquescorbytuech.com/writing/marketers-addicted...
- pc86 6y agoHi, please don't do this. If the comments become just replies saying "I wrote about this on my blog!" with a link, they're unreadable. If you summarized your thoughts and posted it as its own comment, without a self-promotional link, I'm sure it would be very well received.
- iamacyborg 6y agoSounds fair! Thanks for the feedback. The article did spur an interesting discussion previously on HN when I published it but seems relevant again given the ongoing discussion. https://news.ycombinator.com/item?id=25016532 https://news.ycombinator.com/item?id=25016532
- pc86 6y agoThis is one of those things that isn't a big deal in isolated instances, but becomes an issue if it gets more prevalent, so it's always hard to know when/if to even say anything :)
- webmaven 6y agoThe other problem is that the worst offenders are the ones least likely to respond to getting or seeing this sort of nudge, so there is some adverse selection going on. It's probably self correcting over the long term, but meanwhile we lose the sort of links that would (or rather, might) enrich the conversation through overcorrection by posters. It's the obverse side of the slippery slope, I guess.
- KingOfCoders 6y agoI had the same experience when marketeers talk about statistics, all of the most basic errors are made (e.g. when A/B testing or channel attribution).
- Maro 6y agoYou are right, but also you asked for it by being pedantic: "common" should be "come on" :)
- ing33k 6y agoSome one had mentioned it in the thread. Looks like it's deleted now.
- ljm 6y agoAs for the calculator screenshot, that kind of stuff feels like a consequence of having 'show your working' drilled into your head at school. Which is great to show your teacher that you understood the question and didn't plug it into a calculator, but unnecessary later on.
- danielscrubs 6y agoSend it to your university professor and see how it goes. You can’t really blame academia for this one.
- azmodeus 6y agoacademia != education The education system incentives students to be teachable to conserve teacher resources. Transparent calculations are more important to help folks with low numerical skills. I think this is actually a really hard challenge to communicate simple calculations easily to a wide audience.
- zapdrive 6y agoLol, women and maths don't work together. In her head 2/3 = 75%, because she never actually tried to understand fractions and only memorized them. Women are good at memorizing, not at understanding.
- deleted 6y ago[deleted]
- eznzt 6y ago>[0]: "10% of $150M is $15M". Correct, but do we need a screenshot of a calculator for that, let alone Google? (why do people rely on an internet connection and Google for this?) She knows her audience.
- ksec 6y agoThanks it was causing me headaches when I was reading the thread. I thought it was some marketing terms and calculation I had no idea about. What how much did they actually saved? Apology in advance because I really couldn't grasp what she was saying.
- MisterTea 6y ago>(why do people rely on an internet connection and Google for this?) Because most computers lack a copy of bc in /bin.
- pc86 6y agoYou think if every computer had bc in /bin, or the equivalent, most people wouldn't still be using Google for math? It's not the lack of tooling, it's the lack of knowing how to quickly get to the tooling. For most people, especially non-technical, Win+"calc"+enter is not intuitive. Ctrl+T+$formula+enter is. That's the difference.
- maccard 6y agoWin+calc+enter searches being for a calculator on my workstation, Win+cal+enter opens a calendar, and Win+calc+enter works fine for me! Yay!
- Philip-J-Fry 6y agoI use google for maths because it's the fastest thing I can get to and TYPE my maths in without having to open a new application. You can even just type it in the search bar of Chrome/Edge and see the result immediately
- tpetry 6y agoIt‘s ok to use google for calculations. But kind of strange to show a calculator screenshot as proof for a 10% calculation...
- smnscu 6y agoBoth Windows and macOS support calculations in their respective system-wide search bars (Win key on Windows vs Cmd-Space for Spotlight on macOS). They both support pretty cool stuff like sqrt(9), 13^37, but Spotlight edges it slightly by also support bit shifting like 1 << 10 == 1024.
- tstrimple 6y ago> why do people rely on an internet connection and Google for this? It's faster than opening a dedicated calculator program. If you're in a browser already, just ctrl-t and type your equation.
- ogre_codes 6y agoCMD-Space is just as quick and works system-wide. There is a Windows equivalent as well. Works when the net is down too.
- jordache 6y agowhy are you so focused on people using the google calculator? They built it, people will come. who cares!?
- swyx 6y agoI want to give her the credit of making some sort of dramatic point, but yeah it felt a little condescending.
- hinkley 6y agoEdward Tufte seems to be here on earth to suffer for some offense in a previous lifetime. To know how badly statistics get abused, to be able to describe it, and be heard by a fraction of people who can't manage to fix the problem either. No wonder he fucked off to a farm to concentrate on sculptures.