This reminds me somewhat of my time as a journalist in the late 1980s. Laserprinters were just becoming common and companies started sending out nicely layed ou

This reminds me somewhat of my time as a journalist in the late 1980s. Laserprinters were just becoming common and companies started sending out nicely layed out press releases, using nice typefaces. It became apparent that journalists tended to ignore them because they didn't look like new - quickly produced and hof the press. So many PR agencies went back to using double-spaced Courier.