Yes. A certain group of people chat amongst themselves and decide what will give themselves and the award the most prestige. If you want the right kind of peo

Yes. A certain group of people chat amongst themselves and decide what will give themselves and the award the most prestige. If you want the right kind of people to show up at your cool awards party, you have to give the right kind of person the award. That's not sarcasm, that is literally the process. There's no objective measures or anything.