I feel like this will be a hostile move if their product gains traction. As soon as people start using “YouTube Shorts”/“Google Clips” more because that’s where

I feel like this will be a hostile move if their product gains traction. As soon as people start using “YouTube Shorts”/“Google Clips” more because that’s where everything is. Creators will start creating for that platform because it saves consumers a click. Once this happens they’ll move to improve the format, then finally either shut down the aggregation, or relegate it to a separate product (Google Video Search vs YouTube). It’s the standard open web playbook for Google/Microsoft/Facebook. We will see if they succeed.